Over and over again we find people struggling with the idea of email marketing. Questions get asked about legal issues and how to do it without annoying customers.
The simple fact is that hardly anyone in a brick and mortar business believes it’s a worthwhile thing. When in fact email can accomplish a lot when used in an ethical manor and for reasons like, informing your existing customers when a government rebate is available, or when you have a big promotion in the works.
Do you think they will appreciate notification on something they were thinking of buying? Of course they will!
Everyone – and we mean everyone can benefit from building their customer base with email. The right way to do this is to set up a professional auto-responder like Aweber, Send Pepper, or Instant Contact (just to name a few) All legal compliance issues handled in-house and some AR systems even come integrated with CRM for your sales people. If you are aware of what’s happening in the Internet Marketing world then you will have heard the mantra “The Money is in The List”
Build an Email List
Your customers on email – set up in a professional auto-responder system has the potential to grow your business exponentially. There are tons of case studies where email has proven to be a pivotal factor in the success of both online and offline businesses.
Ignoring email in this day and age is a mistake. Talk to us about setting up your email system. Our style is to set up a custom email marketing system for you, cover all the technical points, train your staff to handle the system and set you loose on the public.